UPDATE: In addition to abs, this one also has legs. It has made the rounds to Jezebel(!), Billboard and Blair's blog, too. I am heading out to get some ab spray now.
Do you live in Phoenix? Were your lights flickering for a while a few weeks back?
That could have been Blair Bunting's cover shoot for Billboard Magazine. He used 7 Profoto packs, 14 light sources and just under 20 Kilowatt-seconds of power every time the shutter tripped. For a 3/4-length portrait.
Oh, and the subject was naked. So I am sticking it behind the "read more" jump. Read more »